Play&Go – Platform for the sustainable mobility at the city, company, or school level.
Play&Go wants to make the use of sustainable means of transport enjoyable and rewarding and does so by using gamification techniques to engage and motivate users.
The Play&Go platform supports the implementation of sustainable mobility campaigns, customizable with respect to mobility objectives and user targets, and makes the effects achieved and the impact on the mobility system measurable.
Through the Play&Go App, users track their sustainable journeys: on foot, by bike, by bus, by train, by carpooling or by boat. Valid journeys, verified through mode-detection algorithms, allow participants to advance in the campaigns active in the territory. Personalized mobility challenges and dynamic game content keep participants motivated.